Make your website work harder.

Free resources for owners of clinics, medspas and medical centres. No email signup.

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• See how your clinic website worksClick through choosing your clinic and booking online.
• Is your clinic website losing bookings?A five-minute checklist for clinics, medspas and medical centres. Find the friction between visiting your website and booking.

Guides for clinic owners

• Local SEO for clinics and near me searchesHow Google decides which clinics show up for near me searches, what a new clinic website's first 12 weeks of search data showed, and the specific checks to run on your site and Business Profile.
• How to get more Google reviews for a clinicWhen and how to ask patients for Google reviews, the two common tactics Google bans, and how to reply to reviews without confirming that someone is your patient.
• Should clinics list prices online?Patients search for the price before they pick a clinic. Here is what happened when a medical centre published 400+ real prices, and how to show prices for programs, packages and consult-only services.
• Google Business Profile for clinicsGoogle explains how it ranks clinics on Maps: relevance, distance and prominence. This post goes through what that means for categories, services, the booking link, reviews and Q&A, and where the usual checklists get it wrong.
• Weight loss clinic website essentialsWhat a medical weight loss or GLP-1 clinic website needs to get found and booked: program pages with from-prices, answers to eligibility questions, and booking in one tap. Also covers what Google's prescription drug ad rules mean for your pages.
• Clinic SEO: the pages that actually rankedTwelve weeks of Google data from a medical centre site I built, page by page. The price list did more than 40-odd articles, and that changes what a clinic should write first.
• Why your med spa website isn't bookingMost med spa websites look fine and still lose the people who visit them. A one-minute test on your own phone shows where, and the fixes are usually simpler than a new brand.
• Why your website gets visits and no bookingsPeople are finding you. They are just leaving before they book. These are the seven places they fall out, how to check each one on your own site, and what the fix looks like.
• The Google reviews playbookHappy customers almost never leave a review on their own. Most will if you ask at the right moment and make it one tap. When to ask, exactly what to send, and how to answer the good ones and the bad ones.

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